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Every Diver’s Social Distancing To-Do List, According to DEMA

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COVID-19 took us all by surprise and now, we’re left trying to figure out how to deal with this new normal called staying at home, washing our hands frequently and of course, social distancing.


But even if our operations have been put on hold because of the ongoing pandemic, it’s still very important to keep the business visible to customers so they don’t forget about us.

Aside from giving regular updates about our operations and sharing news that’s related to the effects of the pandemic to diving and marine life, also talk about diving to keep clients engaged.

Now if you don’t know exactly how to do that, the Diving Equipment and Marketing Association (DEMA) has curated several shareable images that we can use to engage with consumers and local divers on social media.

One of the latest additions to its image collection is a poster with “The Diver’s Social-Distancing To-Do List,” which will serve as a guide for divers to keep themselves active in the diving world even if they’re away from the sea and stuck at home. This to-do list includes:

  • Research new equipment and gear.
  • Join your local retailer’s Facebook dive group and connect with other divers
  • Plan your next dive trip.
  • Organize, edit and share your dive photos.
  • Buy a gift certificate from your local store to use on a future purchase.
  • Take an online course with your local dive store.
  • Start a dive blog.
  • Drop off your equipment for service with your local dive store.


DEMA is a non-profit trade association with the goal of helping the diving industry grow and flourish worldwide by bringing small diving businesses together.

With these shareable images, DEMA hopes to still help the diving industry even in this time of standstill by offering ways to keep them engaged to their consumers.

In fact, the organization encourages us to customize the message that is send with these images to make it more personal and fitting to our own diving community.

In the end, no one knows when this pandemic will be over and we can all go back to diving. But while we’re safe at home and practicing social distancing, there’s still a lot to do to share the wonderful world of diving to the community.

Start sharing these images and spread the word to consumers and local divers today!